SciFi Curiosity Expo Event

An all-ages event at PacSci which gave guests the opportunity to explore how the genre of Science Fiction can inspire scientific breakthroughs. Local experts from the community were invited to showcase their work and explain different scientific theories and visions for the future.

The key art was inspired by PacSci’s 1962 World’s Fair architecture + vintage travel posters + classic sci-fi book design. Rich fall colors were used to celebrate the event’s October run date and transform a historic landmark into a Mars-esque landscape traversing time and reality. It was essential to maintain a hip vibe while still appealing to families.

Brand Identity, logo, poster, web banners, emails, digital ads, social assets, event collateral, wayfinding.
Concept | Design | Production

Moodboard

Inspired by: Alternative Realities, Time Travel, Science/Technology, Reimagined Future, MidCentury Modern Style. Use of warm bold colors to complement the fall season and an imagined alien landscape.
 
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Expo Badge and Collector Buttons

Each guest was gifted an expo badge that doubled as both a schedule and game that encouraged interaction with the visiting experts. Prompts were provided and stamps were given for each completed interaction.

Each guest was gifted an expo badge that doubled as both a schedule and game that encouraged interaction with the visiting experts. Prompts were provided and stamps were given for each completed interaction.

 

Poster and Entrance Signage

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Social Assets

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Climate Change // CX